Gym and fitness websites

Gym website design for gyms, personal trainers and fitness studios

SiteHike designs and builds gym and fitness websites on Webflow. A gym website has a few main jobs: explain your programs, make the schedule and the sign-up link easy to find, tell a first-time visitor what to expect, and show up when people nearby search for a gym or a trainer. We build the site around those jobs, and your staff can make routine changes in the site editor.

Rows of black kettlebells on a rubber gym floor
Our fitness work

Fitness websites we have built

Most of our clients are contractors and other local service businesses. Fitness is a newer part of our work, and both of the sites below are on our work page.

BodyBell Method

A kettlebell instructor certification created by Master Phil Ross. The Webflow site has a certifications page covering each level, a page for the online course, an instructor directory with a profile for each certified instructor, 16 event pages and 27 articles.

Phil Ross

The personal site of Master Phil Ross, a martial artist and kettlebell coach with more than 50 years of experience. It has pages for one-on-one virtual training, his Survival Strong self-defense program, speaking with a booking form, events, his five books and the kettlebells he sells.

What visitors look for

Three things to know about gym websites

Programs and the schedule come first

Most people who visit a gym website want to know what you offer, when classes run and where you are. Those belong near the top of the homepage, and your hours and address need to match your Google listing.

First-time visitors need to know what to expect

Someone new wants to know what a first class or session is like, who it's for and how to get started. One page that answers those questions makes the first visit easier.

Classes, events and coaches should be easy to update

Schedules, events and coach profiles live in the site's content system, so someone on your team can add a workshop or a new coach without touching the design.

The work

What a SiteHike gym website includes

Program, class and coach pages

Each program or class type gets its own page with who it's for, what to expect and how to sign up, and each coach or instructor can have a profile page.

Your booking and payment tools connected

We link or embed the scheduling, membership and payment tools you already use, so sign-ups and payments keep going where they go now.

Your Google Business Profile set up correctly

We set the categories, hours, address and photos, so what people see on Google Maps matches your website.

Help after launch

Schedules, prices and coaches change during the year. We can keep the site updated for you, or show your staff how to make routine changes in the site editor.

Getting found

How people find a gym on Google

Most people look for a gym or a trainer close to home, so the Google map results and your reviews matter as much as the website itself. See our local SEO page for the details.

A page for each program

People search for things like kettlebell classes, personal training or kids martial arts. Each program you offer gets its own page, written the way people search for it.

Reviews from members

People read your Google reviews before they visit. We can set up a simple way to ask members for a review, so new ones keep coming in.

A fast site that works on phones

Most gym searches happen on a phone. We build on Webflow with fast pages and secure hosting, and we check every page on a phone before launch.

Questions

Questions gym owners and trainers ask us

What does a gym website cost?

A gym, studio or personal trainer site can start on one of our monthly plans with no build fee, and the pricing page lists what each plan includes. Larger custom builds, such as a certification program with an instructor directory, are quoted after a short call.

Have you built fitness websites before?

Yes. We built the BodyBell Method site for Master Phil Ross's kettlebell instructor certification, and Phil's personal site for his training, speaking and books. Both are on our work page.

Can you help our gym show up on Google Maps?

Yes. We set up your Google Business Profile with the right categories, hours and photos, build a page for each program, and can help you get more reviews from members. Our local SEO page explains how it works.

Can you connect our class schedule and booking software?

Yes. We link or embed the scheduling, membership and payment tools you already use, so members keep booking and paying the way they do now.

Can our staff update the schedule and coaches themselves?

Yes. Classes, events and coach profiles live in the site's content system, so someone on your team can add or change them without touching the design. We can also make the updates for you.

How long does a new gym website take?

Most sites are ready in about 30 days once we have your content. A site with a large event calendar or many coach profiles can take longer, and we'll give you a timeline on the call.

See the full case studies for BodyBell Method and Phil Ross. For help getting found after launch, see our pages on local SEO and Google Business Profile management. Other local businesses can start with small business web design, and you can see every site we have built on our work page.

Talk to us about your gym's website

Book a call and tell us about your programs, your schedule and how people sign up today. We'll look at your current site with you and explain what we would change.