Most contractors get sold marketing before anyone has looked at what is actually broken. Everything here is free, none of it requires talking to us, and a fair amount of it might tell you that you do not need us yet.
Three things worth doing before you spend a dollar with anybody, us included.
We look at your website, your Google Business Profile, and where you actually rank in the towns you work in. You get the findings whether or not you ever speak to us, and there is no fee and no obligation attached to it.
Request the auditThe full build broken into six steps, what happens week by week in the first thirty days, what we need from you, and what the monthly rhythm looks like after launch. No mystery and no vague phases.
Read the processThree plans with the real monthly numbers, what is in each one, what hosting costs, and what happens at the end of the twelve months. Published, not gated behind a discovery call.
See pricingHonest comparisons of the four routes most contractors actually consider. We wrote them to be useful even if you pick one of the other three, and the questions in them work just as well pointed at us.
What a Wix or Squarespace build genuinely gets you, where it runs out of road, and the specific situations where doing it yourself is the correct answer.
Read the comparisonCheaper up front and often perfectly good work. The risks are continuity, ongoing SEO, and what happens when they take a full time job in year two.
Read the comparisonReal scale and real capability, with tradeoffs around contracts, who owns the site at the end, and how much attention a small account actually gets.
Read the comparisonThe most common route in this industry. Worth understanding the plugin maintenance, the hosting question, and who is responsible when something breaks at eleven at night.
Read the comparisonLonger pieces on the parts of this that people ask about most.
What local SEO actually involves for a trades business, how long it takes, and which parts of it move the phone.
Read itWhat a website for a home service business has to do that a normal small business site does not.
Read itHow the website, the Google profile, the reviews, and the follow up fit together instead of competing for budget.
Read itWhere we are based and where most of our clients are. Written for owners working Bergen, Passaic, and the surrounding counties.
Read itThe same ground from the build side, for owners who know the site is the problem and want to start there.
Read itTen trades, each with the problems that actually come up in that work and the questions owners ask us on the first call.
Pick your tradeEverything we publish sorted into the four things contractors ask about. If you would rather just read the newest first, the blog is sorted that way.
Ranking in the towns you serve, why the map pack behaves differently to the normal results, and why your rankings look different from your own driveway.
Read theseWhat a contractor site needs to do on a phone, how speed affects whether anyone waits around, and the pages most trades sites are missing.
Read theseThe free listing that decides most local jobs. Categories, service areas, posts, photos, and the settings people get wrong.
Read theseGetting them without nagging, what to do about a bad one, and how much they actually affect where you show up.
Read theseA quick call, no pitch. If we are not the right call for your business we will tell you that on the phone.