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Sully's Pressure Washing
Case Study

Sully's Pressure Washing

Firefighter owned pressure washing in Winston-Salem and the Piedmont Triad, North Carolina.

https://www.sullyspressurewashing.com
Sully's Pressure Washing
Client
Sully's Pressure Washing
Industry
Home services
Based in
Winston-Salem, NC
Build
Webflow
The build at a glance
378
Pages live
9
Service pages
59
Service area pages
The challenge

What was in the way

Michael Sullivan is a professional firefighter who owns and runs Sully's Pressure Washing in Winston-Salem, North Carolina. His old WordPress site had lost eight of its service pages, which returned errors with nothing forwarding visitors to a new page, and most of the remaining service pages didn't mention the city. In a test before the rebuild, the homepage took about 18 seconds to load its main image on a phone.

The approach

How we built it

We rebuilt the site on Webflow with a page for each service, from house washing and roof cleaning to commercial pressure washing and Christmas light installation. The service area is organized by county, with 9 county pages, 18 town pages and 32 pages that pair a service with a town, such as deck cleaning in High Point. Project pages show finished jobs by street area and town, and the homepage leads with Michael and the firefighter owned story.

What we built

The site we designed and shipped

A 378 page Webflow site for a firefighter owned pressure washing company in Winston-Salem, North Carolina.

  • 9 service pages, including house washing, roof cleaning, gutter cleaning, window cleaning, commercial pressure washing and Christmas light installation
  • 9 county pages, 18 town pages and 32 pages that pair a service with a specific town
  • 190 project pages showing recent jobs by area
  • About, Reviews, a referral page, a blog with 109 articles and a contact page

The 190 project pages each name the street area, town and county of a finished job, such as Huntgate Drive in Kernersville and Windsong Drive in Clemmons.

Page architecture
Services
House washing, driveway and sidewalk cleaning, roof cleaning, gutter cleaning, deck cleaning, fence cleaning, window cleaning, commercial pressure washing, Christmas light installation
Service areas
9 county pages: Davidson, Davie, Forsyth, Guilford, Mecklenburg, Randolph, Rowan, Stokes and Union. 18 town pages and 32 service by town pages.
Company & proof
Home, services, service areas, projects with 190 job pages, Reviews, About, referral, blog with 109 articles, contact
The build in detail

The finished site

The result

What changed

The new site went live in September 2026 with a page for every service, county and town that Sully's works in. The homepage shows the company's 5.0 rating from more than 170 Google reviews, along with a featured review and photos from recent jobs.

More work

Other sites we've built

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