Comparison

SiteHike vs Hibu

The national marketing company that grew out of Yellowbook, compared on price, contract terms and what you keep.

The short version

Hibu is one of the biggest names in small business marketing. It started as Yellowbook, took the Hibu name in 2012, and now sells websites, ads, SEO, listings and review tools to local businesses across the country through a platform it calls Hibu One.

Plenty of contractors are happy with Hibu. This page covers how it works, how it compares with a small team like ours, and the questions worth asking before you sign with either of us.

Quoted per business, plus an implementation fee. Terms typically run 6 to 12 months.

Typical cost with them

$347 to $697 a month, no build fee, published on the pricing page

What SiteHike costs

How each one works

Their approach

Hibu bundles everything into one platform. A single contract can cover the website, search and social ads, SEO, business listings, review requests, email and text marketing, and a dashboard that reports on all of it. For an owner who wants one vendor for everything, including paid ads, that's a real advantage, and the company has the size to support it.

Pricing is quoted per business. Hibu's pricing page says every plan is customized, that an implementation fee covers onboarding and setup, and that contract terms typically run from 6 to 12 months depending on the services. Its general terms say services continue month to month after the minimum term until someone cancels, and that a domain name Hibu provides for your website is registered to Hibu, with help available if you ask to move it into your name. Before you sign, ask for the twelve month total in writing, and ask what happens to the website, the domain and your Google Business Profile access if you leave.

Our approach

We're a three person team that builds on Webflow and handles the local SEO, the Google Business Profile and the review requests around the site. You talk to the person doing the work from the first call, and there's no account manager in between.

Our prices are published on the pricing page, and there's no build fee. The domain and the Google Business Profile stay in your name the whole time, Webflow hosting is billed by Webflow directly to you, and the site is yours to take with you after the initial term.

Who each one suits

Go with Hibu if you want one company to run the website, search ads, display ads and social ads together, and you'd rather work with a large organization and a support team.
Come to us if you run one to three trucks, calls from Google are the goal, and you want a published price, no build fee, and your domain and Google profile in your own name from day one.
If you're with Hibu now and it's working, stay with it. If you're thinking about leaving, check your minimum term and ask how the domain transfer works before you give notice, and we'll help with the move.