Blog

Local SEO and website advice for contractors

Practical articles based on what we find in client audits, what improves rankings, and how to judge any marketing offer that comes your way, including ours.

By topic

Topics we write about

Every article on this blog falls into one of four topics. If you only have time for one, start with local SEO, because that is where most contractors lose the most calls.

Local SEO

How to rank in the map pack across all the towns your customers search from. Service area pages, proximity, and what moves a listing across town.

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Google Business Profile

For most home service businesses, the Google listing brings in more calls than the website. Articles on categories, service areas, photos, services and the questions section.

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Websites

What a home service website needs to show in the first few seconds, and the small mistakes that cost you calls before anyone reads the page.

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Reviews

How to ask customers for reviews, what to do about a bad one, and why a steady flow of new reviews matters more than a perfect score.

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Get a free review of your site

If you would rather have us review your site directly, start with the free audit.